Updates

Disney’s Peter Pan & Wendy Sprinkles Pixie Dust from Coast to Coast with More Than $170 Million Spent Across Canada

April 28, 2023

TORONTO, ONTARIO, APRIL 28, 2023 – New data released today demonstrates the astounding impact of Disney’s Peter Pan & Wendy across Canada, with over $170 million spent throughout the creative economies of British Columbia, Newfoundland and Labrador, and Quebec.

According to new figures from the studio:

Peter Pan & Wendy came to life with the combined talents of over 1,200 local cast & crew in the world-class production hub of British Columbia. The production spent over $112.3 million in the province, including more than $71 million on local labour and more than $41 million on local goods and services from over 780 businesses. British Columbia was the perfect home for the scale and scope of this breathtaking new movie event shot over 99 days.
Peter Pan & Wendy travelled across the country to create the magic of Neverland in the iconic cliffs and shorelines of Newfoundland and Labrador. During 9 days of shooting, the production spent over $9.7 million locally while filming at stunning locations from Signal Hill to Tickle Cove. Audiences around the world will soon be introduced to the sweeping landscapes of Newfoundland and Labrador showcased in this new epic story on Disney+.
To create a fantastical new world for Peter Pan & Wendy’s adventures, Disney turned to globally acclaimed visual effects and animation houses in Quebec. The production spent over $48.6 million working with leading Quebec VFX artists renowned for their ability to combine imagination, creativity, and the latest technological innovations on screen.

Peter Pan and Wendy, Disney’s live-action reimagining of the J. M. Barrie novel and the 1953 animated classic, will begin streaming April 28, 2023, exclusively on Disney+. 

*All figures calculated in Canadian dollars*

QUOTES

“In addition to featuring some of our most beautiful landscapes, Peter Pan & Wendy is another great example of how Canadian talent, skill and expertise, from across the country, is the best in the business. As a government, we will continue to work to support our creative industry, so that production in Canada can continue to grow and flourish.” – Hon. Pablo Rodriguez, Minister of Canadian Heritage

“Newfoundland and Labrador was honoured to welcome Disney to our Neverland, and we are delighted with the impact Peter Pan and Wendy has already had on our province. Our screen industry is thriving, as our province offers unique locations and an increasingly supportive and film friendly environment thanks to our government’s commitment to growing the industry. By featuring the province in Peter Pan & Wendy, Disney is not only displaying our breathtaking locations to the world but is also making a significant economic impact, creating benefits for our economy and our communities.” – The Honourable Andrew Furey, Premier of Newfoundland and Labrador

“Peter Pan and Wendy has demonstrated that our goal of increasing production activity in this province is most certainly achievable. We have been working hard to continue developing the film and television workforce, announcing a new film and television campus, and the All Spend Tax Credit in Budget 2022, which this project helped advance. Thanks to the tax credit and our more robust workforce, outside production companies that come to Newfoundland and Labrador will have an incentive to hire as many local crew as possible to maximize their credit. This will significantly increase the economic impact to the province.” – The Honourable Steve Crocker, Minister of Tourism, Culture, Arts and Recreation for Newfoundland and Labrador

“The motion picture industry is an important economic engine in British Columbia, and productions like Peter Pan & Wendy demonstrate the impact for workers and businesses throughout the province. We are fortunate to have strong partnerships with Disney and other studios, who can take advantage of the incredible talent and skills our local crews have to offer.” – The Honourable Lana Popham, Minister of Tourism, Arts, Culture and Sport for British Columbia

“Disney’s Peter Pan & Wendy showcases Quebec’s exceptional creative and innovative talents and demonstrates again why Quebec is one of the top 3 visual effects and animation hubs in the world. Major studios know that Quebec is where the magic comes to life, and we thank them for the trust they have in our studios and workers.” – Christine Maestracci, CEO & Acting as Privacy Officer, Quebec Film and Television Council (QFTC)

“As the Film Commission for the province, the Newfoundland and Labrador Film Development Corporation supports the provincial film industry’s ability to attract business through national and international marketing of the industry and the province as a location for production. Having Disney here to shoot Peter Pan & Wendy was an amazing experience and certainly showcases our unique and ‘waiting to be discovered’ locations. This is just the tip of the iceberg. Our potential is endless.” – Chris Bonnell, Executive Director, Newfoundland and Labrador Film Development Corporation (NFLDC)

“Peter Pan & Wendy and other large foreign productions play a critical role in driving British Columbia’s thriving motion picture economy. Our province’s majestic backdrop and highly-skilled crew base have earned us a reputation as a preferred destination for major studios like Disney, who recognize the unparalleled value of working with our talented workforce. Through successful partnerships with global partners, we continue to showcase the positive impact of our industry for workers and businesses in British Columbia.” – Prem Gill, CEO, Creative BC

“The data released today demonstrates the incredible impact just one production can have in Canada’s creative economy. Peter Pan & Wendy spent over $170 million from coast-to-coast, combining the skills of Canadian creatives, and showcasing Canadian locations and talent, to audiences around the world.” – Wendy Noss, President of the Motion Picture Association – Canada (MPA-Canada)

ABOUT THE MOTION PICTURE ASSOCIATION – CANADA

The Motion Picture Association – Canada (MPA-Canada) is the voice and advocate of the major international producers and distributors of movies, television and streaming programming in Canada and is an affiliate of the Motion Picture Association, Inc. (MPA). The MPA Studios include: Walt Disney Studios Motion Pictures, Netflix Studios, Paramount Pictures Corporation, Sony Pictures Entertainment, Universal City Studios and Warner Bros. Entertainment.

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