Fostering
Innovation
The global film and television industry embraces new advances in technology – both in how we tell stories and how we reach audiences. From special effects to 3D and 4D theaters to shooting at 48 frames-per-second, innovations in filmmaking transport audiences to new worlds.
Technological innovation has also made it possible to reach audiences where, when, and on any device they want.
To grow this legal digital marketplace and achieve further innovations, we need cooperation from all responsible players in the internet economy—advertisers, ad networks, payment processors, internet service providers, search engines, and device manufacturers. When creativity is respected online, all legitimate businesses stand to benefit. At the same time, we must resist efforts by those who seek to weaken copyright for their own commercial gain and to the detriment of creators.
More than 8.4 million movies and 76.1 billion television episodes are currently legally available online.
Content Everywhere
Motion picture and television content has been delivered over the Internet for more than 15 years. Advanced set-top boxes and high-speed data connections helped open the gateway for the digital delivery of content and expand the user base. Today, a multitude of services offer digital video on demand in a variety of ways, allowing consumers to choose between subscription, electronic sell-through, and both ad-supported and rental VOD.
With more ways to watch than ever before, audiences can now find their favorite films and television shows on scores more platforms, from streaming services like CraveTV, Amazon Prime Video, CBS All Access, Netflix Canada and more.